Once google PR was a valuable parameter to get top position on google's search result page. Now it has little value in this regard. So the question arises whether Page Rank still have any value at all.
Although for SEO, PR matters a little PR has some other significance. PR is part of your online reputation. Consider when a service buyer get quotes from two different companies : one company's site has zero PR while the other company's site has PR value 3. With whom the buyer will deal if the price is equal. Most like with the company have a PR of 3. Because PR value 3 proves that the company is not new and they have professional dedication.
Social bookmarking is an easy way of increasing PR.
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I think instead of increasing the PR of our website we should rather make it highly search optimized. In my point of view it will help us more.
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